Aspiring watch collectors, listen up: while brands can collaborate all they want, only a few will hit the jackpot. And that’s exactly what happened when Omega and Swatch joined forces to create the Speedmaster Moonswatch. It’s been the talk of the town for months, and for good reason. Not only is it affordable – it retails at under AED1,000 ($270) – it’s also an incredibly trendy chronograph, which means it gives off the ambience of a serious and formal timepiece yet proves to be wonderfully funky for casual settings, too. It comes in several colours, from your classic black and blue, to pastel pink and a fiery red, and with interchangeable straps as well, making it even more fun to play around with. There’s a catch: each customer can only buy one, and word on the street is it’s going to see high appreciation. Resellers are already offering Neptune, the most popular and rare watch in the line, at over 10 times the retail price. Who knows, maybe this is the watch that will take Omega back its best glory days, when it was more in demand than Rolex itself.
